Case Study: P97 Website Redesign
Project Overview
86th Aspect partnered with P97 to redesign their website, focusing on both aesthetics and functionality. The goal was to create a platform that appealed to creatives while clearly communicating P97’s value proposition.
86th Aspect partnered with P97 to redesign their website, focusing on both aesthetics and functionality. The goal was to create a platform that appealed to creatives while clearly communicating P97’s value proposition.
Research & Strategy
We began with in-depth research into P97’s audience and industry trends, shaping the design strategy to ensure the new site resonated with users and aligned with the brand’s identity.
We began with in-depth research into P97’s audience and industry trends, shaping the design strategy to ensure the new site resonated with users and aligned with the brand’s identity.
Collaborative Design Process
Led a team including a graphic designer and a UX designer. Together, we crafted visually engaging elements and improved the site’s functionality to create a seamless, user-friendly experience.
Led a team including a graphic designer and a UX designer. Together, we crafted visually engaging elements and improved the site’s functionality to create a seamless, user-friendly experience.
Execution & Results
The redesign led to a 30% increase in web traffic within the first three months, along with improved user engagement and a lower bounce rate. The visually immersive, intuitive platform effectively communicated P97’s unique value, driving higher conversions and better audience retention.
The redesign led to a 30% increase in web traffic within the first three months, along with improved user engagement and a lower bounce rate. The visually immersive, intuitive platform effectively communicated P97’s unique value, driving higher conversions and better audience retention.